One of the few negatives of the F30 is a phenomenon known as "purple fringing". This is seen as a purple fringe or border between areas of extreme contrast - for example, a backlit subject.

There are a couple of ways to minimize purple fringing. One is to use negative exposure compensation (e.g. -1/3 EV). The other is to shoot with a smaller aperture (which fortunately you can select on the F30, in aperture priority mode). I have also included shots from the F10, for those of you who are wondering how the two cameras compare.

Personally, I've found that the purple fringing is not an issue in most of the photos that I take. Even in photos where it is present, it usually isn't very noticeable when viewed at reasonable web-viewing sizes (e.g. 1280x960, which is still very large) and I suspect that in most prints it will not be objectionable at all (although I have yet to test that theory). For me, the capabilities of the F30 more than make up for the purple fringing problem. Still, I hope that Fuji can resolve the issue in future versions of the camera.