In just 10 short years, Instagram has grown into a powerhouse marketing tool that savvy entrepreneurs are embracing. As of December, 2020...

� Instagram has over 1 billion active users---which implies that your market is nearly certainly using Instagram-and your competition are, too.

� 67% folks adults use Instagram, so, while it doesn't have the reach of Facebook (yet) it's definitely a platform worth leveraging.

� A younger crowd-more than 1 / 2 of Instagram users are between 18 and 29-if that's your market, Instagram may be the place to be.

� 63% of users check their Instagram feed at least daily-that's a great deal of eyes on cell phones!

Not only that, but the platform has enjoyed double-digit annual growth, also it shows no signs of slowing down. Clearly, it's time to embrace Instagram and the energy it promises as a part of your overall marketing plan.

Instagram is like a simplified version of Facebook, having an emphasis on mobile visual sharing. Much like other social networks, you connect to other users on Instagram by following them, being followed by them, commenting, liking, tagging, and private messaging. You may also save the photos you see on Instagram.

Since it's so visually oriented, Instagram has multiple filters you can connect with enhance photos and videos. Additional photo editing options enable you to straighten the image, adjust brightness and warmth, and overlay color. For videos, it is possible to disable audio, select a cover frame, and, if you are using the iOS app, you can trim videos.

Unique Challenges

But Instagram presents some unique challenges, and the ones might have you wondering whether it's worth your time. The main ones are:

1) First, it's completely smart phone driven. Unlike other platforms, you cannot post to Instagram from your computer. Actually, you can't even post to it from 3rd party apps. cheap instagram followers 's fully designed to attract cellular phone users. So in markets where mobile usage is high (and let's face it, that's nearly everywhere), Instagram is a no-brainer.

2) It's also image and video centric. Unlike Facebook and Twitter and also Google+, where text updates are still the norm, Instagram demands photos. Text (called "captions" on Instagram) is secondary-although, unlike some other platforms, Instagram is fairly generous making use of their character limit. Keep in mind that even on other platforms, images typically outperform text-only updates. So, concentrating on images in your marketing is probably a good