Hundreds of thousands of people everywhere use Instagram every day. This social media powerhouse offers you the opportunity to reach a substantial number of people in various areas across the world.
Using Instagram for business marketing can help you build your brand, have more traffic, grow your set of email subscribers and generate sales.
1. Keep It Social
By using Instagram for business marketing, think social, not ads. Create content your market will connect to, not ignore since it looks too spammy. Show that you want pictures in your niche to obtain people interested in following you.
2. Provide Value
Instagram users are active shoppers that are doing their research, therefore the more information you can offer them when it comes to images, carousels and stories, the higher.
3. Use Stories
Instagram Stories provide instant information and instant gratification that. They only last a day so creates a feeling of excitement and urgency.
4. Use Hashtags
Many people actively look for specific hashtags, as well as your images will be there looking forward to them. One Instagram study showed that adding a minumum of one hashtag to all of your posts will create a lot more than 12% engagement on average.
5. Call To Action
Every post you produce should have a clear proactive approach that matches your organization goal in creating it. Instagram offers a range of buttons, such as 'Buy Now'.
6. Link Back To Your Site
Instagram is a great way to drive traffic to your internet site. More than 50% of the users on the social media site follow at least one business, and say they will have learned about a product or service through Instagram.
7. Consistent Brand Image
Stay consistent to your page theme. Only include photos, hashtags, captions and videos relevant to your page topic.
8. Create cheap instagram likes
Ensure your Instagram profile informs your target audience about who you're and everything you do. Instagram's search engine is text-based, and you also have a better chance of someone finding you if your user name includes a keyword or two that is relevant to your business.
9. Switch From Personal To Business
Convert to a small business account in order to gain access to all the tools and analytics available.
10. Use Your Analytics
Analyzing your marketing efforts on Instagram is actually easy. Instagram Insights gives you all the relevant data about your page. It tells you how your marketing efforts are paying off. |