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| Topics >> by >> CJ ENM wants consumers to eat, breathe, sleep Korea content |
| CJ ENM wants consumers to eat, breathe, sleep Korea content Photos Topic maintained by (see all topics) |
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| CJ ENM CEO Kang Ho-sung wants his company to be on the frontline of Korean content for global audiences to enjoy. More specifically, he wants such 먹튀검증업체 to “watch two to three Korean films annually, eat one to two Korean dishes monthly, watch one to two Korean dramas weekly and listen to one to two Korean songs daily.” At a press event titled “CJ ENM & TVING Vision Stream,” held both on and offline at CJ ENM center in Sangam-dong, western Seoul on Monday, Kang announced that his company will be investing over 5 trillion won ($4.7 billion) in content production over the next five years, including 800 billion won in this year alone. The CEO also unveiled his ambitious goal of securing 8 million paid subscribers to CJ ENM’s streaming platform Tving by 2023, with the aim of becoming the No. 1 local streaming platform in Korea. As of March this year, the platform is reported to have 2.65 million paid users and ranks second among local over-the-top platforms (OTT), after Wavve which has 3.94 million users. Last year CJ ENM was reported to have invested 600 billion won in content production and created 1,500 new shows and series. At the press event, the company emphasized the expansion of intellectual property (IP) in music and drama series. “[For instance] boy band Enhypen which debuted through our audition program ‘I-LAND’ topped the Billboard World Albums chart and also debuted at No. 18 on the Billboard 200, while Japanese boy band JO1 [which debuted through Korean-Japanese collaborative audition program ‘Produce 101 Japan’ adapted from the Korean audition series aired on Mnet] ranked No. 1 on Oricon and the show’s second season airing right now is also reported to be popular,” Kang said. “We also have global music events such as the Mnet Asian Music Awards and KCON to cultivate our own music IP portfolio.” |
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