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OverActive Media strikes partnership with OSL-DeAPlaneta OverActive Media, the parent company of Toronto Defiant, Toronto Ultra, and MAD Lions, has entered into a strategic partnership with Spanish esports brand OSL-DeAPlaneta, owned by Spanish media group Grupo Planeta. As a part of the agreement, the two companies will work together on a series of initiatives, including co-production and international distribution of audiovisual content, the commercialisation of media rights deriving from competitions, and the expansion of a licensing and merchandising business Jorge Schnura, Co-Founder and President of MAD Loins, spoke on the partnership in a release: “We are thrilled to be starting a relationship with such a premium brand like DeAPlaneta. We are ready to explore new and exciting ways to bring original content to our current and future fans.” 우리카지노 According to the release, the aim of the collaboration is to ‘better connect fans to the world of esports’. The companies also expressed a shared vision for the future of entertainment, with esports at its core. |
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