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Instead, they were all substantial guides. So I decided to create a guide that covered basically everything there is to learn about keyword research, which helped me break the leading 3 for this incredibly competitive term. With that, it's time for our third action. Create content that's various or better.

Option primary, you can develop something different. Option number 2 is to develop something much better. I'll describe. The majority of the time you wan na release something that's simply way better than what's currently out there. But in some cases it makes more sense to produce something completely unique. For instance, a few months ago I discovered the chance keyword mobile SEO, and when I looked at the content competitors, I saw that most of the outcomes were list posts like nine ways to optimize your site for mobile.

In this case it made more sense to develop something different. So that's what I did. I spent 2 weeks composing this ultimate guide to mobile optimization, and since my content was totally various than what was already out there, it actually stood out, which caused lots of shares on social networks, backlinks and Google rankings.

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For example, a while back I wanted to rank for the keyword SEO tools. And when I looked at the content that was currently ranking I discovered that the majority of them were lists of about 20 to 30 tools. Now I could've produced my own list of 20 of the very best SEO tools, but I know that that would just mix in.

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Specifically I published this complete list of SEO tools. Over 180 in all. It took about 6 weeks to test all these tools. It was type of outrageous. However at the end of the day, that publish did actually well. In fact, it now ranks in the leading 3 for my primary keyword SEO tools.

Add your hook. This is an innovative SEO strategy so if you're new to SEO, you may wan na avoid this step. With that out of the method, here's how it works. goglobby.com understand that in general, pages with the most backlinks rank greatest in Google. However how do you get people to link to you? Here's a basic two-step process.