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Written by-Kastrup Conley How Can Search Engine Optimization Help Your BusinessHave a site map. These are useful to your clients and the search engines, as they give a detailed overview of your entire website. It can be a guide for viewers searching for a certain part of your site, and also allow you to keep track of its structure and layout. If you have several pages on your web site, use a navigation bar at the top to help visitors find the information they need right away. Include contact information, so they can speak with you if they'd like. Headings should be clear and visible, and paragraphs should be concise as well as easy to read. Using Tables Can Improve Your Search Engine OptimizationPost pictures on your site. Pictures help to break up a boring text-only website and give it a more user friendly vibe. Folks will be more apt to stay on your site when they look forward to viewing all of your photos. Join a good web design newsletter. These offer some very useful, free advice and can also keep you motivated to stay on top of your site design. Newsletters are available to offer advices for site designers of all skill levels. What Search Engine Optimization DoWhen designing your site, try to come up with three or four keywords that you expect users to input into search engines as they try to find your page. These keywords should then be repeated frequently throughout the title, page body and description meta tag. This will make it easier for users to locate your site on the web. To help make your site more interactive incorporate games into your site. Having games on your site makes it a lot of fun for the visitor. If your visitors are not having a good time on your site, then they will leave and go look for something else to do. Use breadcrumbs and make it so that clicking on the site logo returns you to the homepage. Breadcrumbs are markers that show where the visitor is in the site structure. For instance, the breadcrumbs might read "home > furniture > beds." When the user clicks a link in the breadcrumbs, he can return to a page further up in the site hierarchy. Clicking on a business logo should generally take the visitor back to the homepage as well. If you are building a basic website, then a site hosts design tools are fine, but it is not something you want to completely rely on. Work your own individuality into your website by adding your own touches beyond the basics that the host provides. Allow "site searching" on all of your pages. This will boost the usability of your site and give the viewer the information he wants. Site searches are fairly easy to implement, and the reward will far outweigh any time or effort spent. Understand how your webpage will be read at a glance, rather than word for word. Most viewers won't spend their time gathering every piece of written content on a page; at least not until after they've scanned it. Words that are larger, bold, or emphasized should be the most important and placed sparingly to get your ideas across. Make click this that your site is accessible for various incarnations of Internet Explorer. Internet Explorer is not well regarded, but many still use it, and some even have outdated versions. https://docs.google.com/document/d/1xKJ2qlj_6fNBxMOZLEJ1ziMe2PYQL_cflUBjRg1GfC4/edit?usp=sharing require the use of some workarounds. One tip of utter importance when dealing with the older Internet Explorer browsers is to educate yourself on the bug referred to as box model that haunted them for years. To ensure stability with your site make sure that you take every precaution to not overload your site with too much content on it at once. You want each page to have just the right amount of information so that people will keep coming back for more after they leave. With the constant advances in technology, you need to stay current in web design. The face of businesses and what information customers find is being transformed by websites online. Because of this, it is possible for people to earn good money through website development. Allowing guest content on your site is a good idea, but never, ever let someone else get into your server to post it! You need to receive the content via email. A lot of amateur site designers actually allow people to access their host's server. Even if this doesn't lead to theft, it's still a really bad idea. As you can see, website creation is actually something you can wrap your head around. As you tackle this field, be sure to use these tips to keep you on top of your game. ![]() |
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