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Written by-Holden Hertz What Search Engine OptimizationYou must remember in order to index your images, ALT tags must be employed. It helps those who are surfing the web with disable graphics. It also helps those with visual impairments, as images can be translated to voice. Should your images serve as links, these ALT tags will offer a means to describe the link's behavior also. They can also be read by search engine spiders to boost your site's ranking. Get familiar with your subject. If you will be offering informational content, you need to have a firm grasp of your subject matter. Providing bad information will only lose you readers. It is important to know what you are talking about. What Are Search Engine Optimization KeywordsMake sure you design your website with older Internet Explorer versions in mind. While it is often viewed as a sub par browser, a large number of users are still using old versions of this browser. Workarounds are needed for many elements to be visible in IE. Familiarize yourself with the concept of the notorious "box model bug" which caused trouble for Internet Explorer for years. As you work on your site, make sure to incorporate both conditional loading and independent CSS pages. These methods will ensure easy testing and maintenance going forward. All websites require periodic maintenance, and you want this to be as easy as possible. Why SEO MattersUse custom error pages to make your site more informative. For instance, if you want people to report dead links on your site, either put a server-side script on your 404 page or have a form or email address that visitors can use to report the error. You should have custom pages for 403, 404, and 500 errors, at the very least. Meta tags are key to your site if you want to attract people to your site for short and long periods of time. Make sure you include them. https://www.entrepreneur.com/article/353000 describe your site for search engines. If you have poorly thought out the meta tags that have no reflection on what your sites content is, you will not be getting many visitors. Optimize your site for older versions of Internet Explorer (IE7 and IE8). Although many people loathe Internet Explorer, many people surfing the Internet do it on older versions of this web browser. They don't offer a lot of elements that comply with basic web standard, so customizations may be in order. One tip of utter importance when dealing with the older Internet Explorer browsers is to educate yourself on the bug referred to as box model that haunted them for years. If you are building a basic website, then a site hosts design tools are fine, but it is not something you want to completely rely on. Work your own individuality into your website by adding your own touches beyond the basics that the host provides. We are all used to seeing the letters "www" at the beginning of a website address. But this well known sub-domain is not always necessary to gain access to a site. Be sure that your site works with or without this, as you could lose a lot of traffic by users who don't know that it works both ways. The design tools which come with your web hosting account are a great way to practice your skills, but they are no replacement for real design know-how. Work your own individuality into your website by adding your own touches beyond the basics that the host provides. Make an effort to spend time each day on the improvement of your site. Dedicate some time since this allows you to complete some work, instead of doing some here and there. As you progress in your design efforts, you will be solidifying the knowledge you have gained. Do not make your ads too large. Large ads will make people feel uncomfortable. Therefore, be careful about what you add; it helps lend an air of professionalism to your site. To keep up with the competition, you need to be up-to-date on your website design information. Things are constantly changing, and you do not want your site to fall behind. Design blogs can give you a great idea of what is new and popular in the world of website design. Allowing guest content on your site is a good idea, but never, ever let someone else get into your server to post it! You need to receive the content via email. A lot of amateur site designers actually allow people to access their host's server. Even if this doesn't lead to theft, it's still a really bad idea. As you begin learning more and more about website development, you'll begin to see how the various pieces of the puzzle all come together. However, you do need to know the basics, and these tips can help with that. The suggestions here are those building blocks and once you put them in place your online presence will be a positive one. ![]() |
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