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This helps you rank in the SERPs and get more visitors to the website. There are a million ideas you can explore as a realtor when it concerns video material. You can produce virtual trips of your homes on sale, for instance, that provide individuals a much better idea of the area than images.

This content, again, establishes you as an authority and boosts your ranking. Enhance your website for mobile users According to a study by National Association of Realtors entitled Realty in a Digital Age, it was found that in 2019, the typical user looked for a house on their mobile phone.

Why Real Estate Investors Need a Real Estate SEO Expert

It is for this factor that you require your site to be enhanced for mobile. According to Google, 40% of customers will ditch your website and go to a competitor's one instead if they have a bad mobile web experience. 57% wouldn't advise your company to anybody for that exact same reason.

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Why? Due to the fact that the searcher right away wishes to see what a home appears like when they click on a listing. Therefore you need to show several premium images on a single web page. Having said that, you can't jeopardize on your page speed as this will destroy the consumer's experience (we talk more about this in the next point).

Learn everything about how you can optimize your images here: And do not forget to include a caption and an alt text to each image! Page speed, or the speed at which your website loads, holds an essential location in your property website SEO technique due to the fact that it is a vital consider how Google ranks you.

Why? Due to the fact that it has a massive effect on user experience when it comes to your clients or possible customers. Did More Discussion Posted Here know that the probability of bounce goes up by 32% when the page load speed boost from one to 3 seconds? As a real estate agent, this is unacceptable to you.

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Here are some things you can do to guarantee this: Select an excellent hosting service Compress images Use page speed screening tools typically Choose for a CDN (content circulation network) Discover more about how to enhance page speed and, in turn, customer experience, here: Work on your online reviews We mentioned previously that 52% of individuals in the US found a house to purchase online in 2019.