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The Basic Principles Of Navteq - GIS Wiki - The GIS Encyclopedia


A variety of other big tech companies were also supposedly interested, and Facebook's switch to Here maps back in May set some tongues wagging. But it seems the German vehicle giants were identified to have Here all to themselves. Why was Nokia's Here such a demanded residential or commercial property? And why did Nokia wish to offer? Here's a quick wrap-up of how Here became.


From Static To Suggestive: Nokia's Earthmine-Powered Vision For The Future  Of Maps - TechCrunchHow to work with corporates


Nokia became associated with a 3D maps consortium called Tell, Maris, getting the underlying software outright in 2006. It then made an existing mobile app called Smart2Go available free of charge download on Nokia and Windows Mobile phone. Quick forward to 2007, when Nokia obtained NAVTEQ for $8 billion. NAVTEQ was a service provider of digital map information for cars and truck navigation systems, smart phones, and other platforms.


Nokia shows off real-time traffic application - CNETNokia shows off real-time traffic application - CNET


All Over the Map(s) - MIT Technology Review Can Be Fun For Everyone


A handful of smaller acquisitions later, Nokia rebranded what had been referred to as Ovi Maps as Nokia Maps in 2011, before changing the name yet again to Here the list below year. While Nokia has just recently accepted other mobile platforms, with the launch of its GPS navigation app on both Android and i, OS, its huge appeal for third-party companies depends on the quality of the mapping technology that underpins it.


And for many, Here is a much more appealing proposal than Google Maps, provided that Nokia's offering serves up complete offline access to entire countries and areas totally free. But while this was a huge selling point for users, it's not what companies thinking about obtaining the service would have cared a lot about.


The Greatest Guide To Here (company) - WIKI 2Wikipedia Republished


And back in December, Nokia scored a significant offer with Chinese Web giant Baidu Maps. However, Here has been a big player in the land of autos for a while, and it's said that Nokia's mapping technology powers around 80 percent of in-car GPS navigation systems. Majority of Here's $1 billion profits in 2014 was produced by the automobile market.


For Nokia, the deal is all about cleaning up, consolidating, and restructuring. The business is a various beast from what it was when it obtained NAVTEQ 8 years ago. It was clear that Here was becoming an increasingly odd fit for the business. Also, according to Navteq value 's most current Q2 financials, Here accounted for less than 10 percent of incomes, with just a small operating revenue to reveal for it.






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