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The Definitive Guide for The 2022 SEO criteria to know - Tremplin Numérique

It's no marvel then that market specialists obsess about the newest SEO patterns that occur. Each major upgrade e. g., the Radical upgrade, the BERT upgrade, and so on brought brand-new practices that transformed SEO. And 2021 has actually not been an exception. Keep reading to find out about the current SEO trends from 2021 and heading into 2022.

It's gotten more advanced, its focus has changed (from keyword stuffing to user intent), and it's more difficult to rank in the Google SERPs. But it's absolutely here to remain. So let's take a deep dive into the 6 most substantial SEO patterns that you'll need to get a leg up on for next year (if only the very first and second quarters prior to Google modifications things once again!).

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BERT came as a brand-new method that allowed Google to serve voice assistants users. People were no longer typing search questions; they were speaking them. The way individuals communicate is far more conversational and fluid, so Google had to adjust its algorithm appropriately with the assistance of NLP and AI technologies.

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During the Google I/O 2021 conference, the company revealed a brand-new design for analyzing and servicing its users; they called it, or. According to Prabhakar Raghavan, Head of Browse at Google: Google's new Natural Language Processing Model is" and can multitask in order to open details in new ways."MUM can analyze video, images and text from 75 languages that address complex search queries: Simply put, MUM is an AI model that can understand the user's feelings, context, abstractions and intent, from which it provides pertinent responses that are unique to the user's query.

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Instead, Google will provide them with the results they want with one conversational inquiry. MUM' A Reliable Source that users can combine text, images and voice to receive relevant outcomes for their queries. As Pandu Nayak, Google VP of Browse, explains:"Ultimately, you might be able to take a picture of your treking boots and ask, 'can I use these to hike Mt.

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It could then point you to a blog site with a list of recommended gear."To get a better concept of how MUM works, have a look at the very first 4 minutes of Prabhakar Raghavan' presentation: Since August 2021, MUM is still in screening. However, we need to expect to see it working soon.