There are two Chinatowns in San Francisco. One belongs to the locals, while the other charms the tourists. Both locals and tourists enjoy the cuisine -- restaurants range from this simple family-run place to establishments serving over 1,000 people at a time. This image speaks of the patrons who are not there – the restaurant seems deserted except for two employees working at a back table. The words help give this restaurant a specific location. The neon sign promotes a Chinese beer, but it also tells us exactly where this restaurant is located, and in doing so, suggests the nature of the restaurant as well.