Even the walls are covered with jewels on Rodeo Drive, perhaps the most upscale shopping street in the Los Angeles area. The incongruously oversized rings, bracelets and necklaces painted on the side of a jewelry store, dwarf a pair of pedestrians pushing a baby carriage and another couple standing on the street corner waiting for their friends or perhaps considering their next purchase. The contrast between the people and the scale of the jewelry depicted on the wall is deliberately shocking and lavish. Every urban street marches to its own beat – on Rodeo Drive, that pulse is measured in dollars and cents. I feast on richly displayed primary colors, and every one of them and more are featured in this image.