Dairygold Co-Op has joined forces with the Irish Cancer Society in a highly innovative new initiative called “Wrap it Pink".
The focus of this initiative is designed to raise cancer awareness in rural Ireland as well as raising much needed funds for the Irish Cancer Society.
Farmers all over Ireland are being encouraged to wrap their silage bales in pink this summer.
http://www.cancer.ie/content/dairygold-co-op-has-joined-forces-irish-cancer-society-highly-innovative-new-initiative