At first glance, this appears to be descriptive rather than expressive. But the longer we look at it, the more ironic the words in this image become. Broadway is a commercial street, and as it flows out of the downtown area of Denver, it is lined with cheap hotels, pawnshops, and saloons. I made this image on an early Sunday morning – there are no cars parked along the street, and not much traffic, either. The Burte Hotel no longer exists. More recent signs tell us that it has become the Jumping Jack Pawn Shop. As the eye moves down the street, it notes, in reverse, a giant sign advertising Jonas Brothers Furs. That incongruous sign becomes the ultimate irony here – the ghost of a luxury business dominating a strip of buildings that no longer dispense luxuries.