Free Comic Book Day is a National Day of outreach for Comic Book stores. We are trying to instill the magic 0f the comic medium in children from one to ninety two.
Children are negating comics for other interests, and the Comic industry is trying to get their attention. Many children spend much of their free time on Gameboy and related video paraphernalia. We try to give them options. http://www.freecomicbookday.com/