NEW LOOK AND BETTER OVERALL PERFORMANCE DEFINE FUJIFILM'S NEW ENTRY-LEVEL DIGITAL CAMERAS: THE FINEPIX A345 AND FINEPIX A350

PMA Booth # 3508
www.fujifilm.com/pma

Valhalla, NY, February 8, 2005 - Fujifilm is recognized as a full-line supplier of high quality digital cameras that meet the wide range of consumer abilities, from beginner to advanced amateur. Balancing their product assortment, Fujifilm traditionally offers strong entry-level camera options, providing operational simplicity without sacrificing Fujifilm's renowned image quality. Today, Fuji Photo Film U.S.A., Inc., continues this legacy - and improves upon it -- with the introduction of the FinePix A345 and FinePix A350 digital cameras.

These newest additions to Fujifilm's diverse digital camera line usher in a new, more contemporary look for the popular A-Series cameras. Gone are the lens covers that defined earlier A-Series models and in their place sit new 3x optical zoom lenses that retract directly into the camera bodies for a smooth outer surface. This feature makes the FinePix A345 and FinePix A350 smaller and more compact than their predecessors, allowing them to slide effortlessly into a coat pocket or handbag for all-the-time camera accessibility.

Image quality and overall performance get a boost as well. The FinePix A345 and FinePix A350 have 4.1 MegaPixel and 5.2 MegaPixel CCDs, respectively, as well as new image processors for more robust color and quicker frame-to-frame shooting. Built-in, pre-programmed scene modes take much of the guesswork out of camera settings, and the new models possess LCDs larger than previous A-Series cameras for checking just-taken photos before sending them off for printing. As an added plus, captured movies now become "talkies" with the addition of sound to the cameras' video feature.

Both cameras will be available in March 2005. The FinePix A345 will carry a manufacturer's suggested retail price (M.S.R.P.) of $149.95 while the FinePix A350 will have a manufacturer's suggested retail price of $199 retail price tag.

About Fujifilm
Fuji Photo Film U.S.A., Inc. is a subsidiary of Fuji Photo Film Co., Ltd. and delivers technology solutions to meet the imaging and information needs of retailers, consumers, professionals and business customers. As a global leader in digital imaging, Fujifilm pioneered the development of digital medical systems, and today is the leader in digital minilab systems. The company was ranked in the top ten for U.S. patents granted during the last decade, employs 73,000 people worldwide and in the year ending March 31, 2004, had global revenues of more than $24 billion.

In the U.S., Fujifilm is a leader in delivering high quality, easy-to-use imaging and information solutions in the following categories: Digital Imaging Systems, Recording/Storage Media, Film and Imaging Systems, Motion Picture Film, Graphic Arts and Printing Systems and Medical Imaging and Diagnostics Systems. Fujifilm is an environmentally friendly, humane enterprise and an exemplary corporate citizen.

For more information on Fujifilm products, consumers can call 800-800-FUJI or access the Fujifilm USA Web site at www.fujifilm.com.

FinePix A345 Digital Camera - Specifications*

Number of Effective Pixels	4.1 million pixels
CCD Sensor	Square pixel CCD
Number of Recorded Pixels	4.23 million pixels
File formats	Still image: JPEG (Exif ver. 2.2) *Design rule for Camera File System compliant DPOF-compatible Movie: AVI format, Motion JPEG
Storage Media	xD-Picture Card (12/32/64/128/256/512MB/1GB)
Recording capacity with one 16MB xD-Picture Card (included)	Still image: • 4MP (F) 7 • 4MP (N) 15 • 3.5MP (3:2) 18 • 2MP 25 • 1MP 33 • 0.3MP 122 Movie: • 320x240 65 sec • 160x120 4.3 min
Lens focal length	Equivalent to 35mm-105mm on a 35mm camera
Optical zoom	3.0x
Digital zoom	3.6x (3x optical zoom lens is used together: Max. zoom scale: approx 10.8x)
Focus	Auto focus (TTL center point fixed) - contrast type
Focus range	Normal: 2.0ft to infinity, Macro: 2.4in. - 2.6ft.(wide-angle)
Aperture	F2.8 to F4.7 (automatically selected)
Viewfinder	Real-image optical viewfinder (approx. 75% coverage)
Exposure control	Program AE
Exposure compensation	-2.1 EV to +1.5 EV in 0.3 EV-step increments (in Manual mode)
Sensitivity	Auto: Equivalent to ISO 64 - 400, depending on conditions
Shutter speed	2 sec. - 1/2000 sec. (depend on exposure mode)
Photometry	Multipoint TTL metering
White balance	Automatic, Manual (Good Weather, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light
Flash	Auto flash Effective range: • Wide-angle: approx 60 cm-3.5 m (2.0 ft-11.5 ft) • Telephoto: approx. 60 cm-3m (2.0 ft-9.8 ft) • Macro: approx. 30 cm-80 cm (1.0 ft-2.6 ft) Flash modes: Auto, Red-Eye Reduction, Forced Flash, Suppressed Flash, Slow Synchro, Red-Eye Reduction + Slow Synchro
LCD monitor	1.7 inches, Aspect ratio: 4:3; 115,000 pixels Amorphous silicon TFT, Approx. 90% coverage
Camera terminals	USB socket, A/V output socket, DC input socket
Printing interface	PictBridge and Exif Print
Power source	• 2xAA-siz alkaline batteries • 2xAA-size Ni-MH batteries (sold separately) • AC Power adapter AC-3VX (sold separately)
Dimensions	3.5(W) x 2.4(H) x 1.2(D) inch
Weight	4.7 oz. (excluding battery and media)
Shooting modes	Auto, manual, scene position (portrait, landscape, sports, night scene), (max 1.5 frames/sec; 3-18 frames depending on mode), movie with sound, macro
Movie recording	320 x 240 pixels up to 65 sec. / 160 x 120 pixels up to 260sec on 16MB xD card: 15fps, AVI (Motion JPEG) with sound
Playback	Automatic Playback, Single frame (with 3.6x playback zoom), 9 multi-frame, trimming
Others	Self-timer: approximately 10 sec., world time, 7 language menu interface
Accessories included	• 16MB xD-Picture Card (16MB) • USB Cable • Hand Strap • 2 AA Alkaline Batteries • CD-ROM • FinePix Viewer ver. 4.3 • User Manual
Optional included	• AC-3VX AC Adapter • xD-Picture Card (16MB to 1GB) • PCMCIA PC Card Adapter DPC-AD • Compact Flash™ Card Adapter DPC-CF • Image Memory Card Reader DPC-R1 • xD USB Driver / Reader DPC-UD1 • Battery Charger with Battery(2×AA type Ni-MH) BK-NH2/BK-NH
System requirements	Factory installed USB port IBM PC/AT compatible computer • CPU Pentium, 200MHz or higher • Windows® 98, 98SE, 2000Pro., Me, XP HE/Pro • RAM of 64MB or more (Windows XP: 128MB or more) • 450MB of free hard disk space • CD-ROM drive Macintosh computer • CPU of Power PC • Mac OS 9.2.2, 10.2.8 to 10.3.5 • RAM of 256MB or more • 400MB of free hard disk space • CD-ROM drive

 

FinePix A350 Digital Camera - Specifications*

Number of Effective Pixels	5.2 million pixels
CCD Sensor	Square pixel CCD
Number of Recorded Pixels	5.36 million pixels
File formats	Still image: JPEG (Exif ver. 2.2) *Design rule for Camera File System compliant DPOF-compatible Movie: AVI format, Motion JPEG
Storage Media	xD-Picture Card (12/32/64/128/256/512MB/1GB)
Recording capacity with one 16MB xD-Picture Card (included)	Still image: • 5MP (F) 6 • 5MP (N) 12 • 4.5MP (3:2) 14 • 3MP 19 • 2MP 25 • 0.3MP 122 Movie: • 320x240 65 sec • 160x120 4.3 min
Lens focal length	Equivalent to 35mm-105mm on a 35mm camera
Optical zoom	3.0x
Digital zoom	4.1x (3x optical zoom lens is used together: Max. zoom scale: approx 12.2x)
Focus	Auto focus, TTL contrast type
Focus range	Normal: 2.0ft to infinity, Macro: 2.4in. - 2.6ft.(wide-angle)
Aperture	F2.8 to F4.7 (automatically selected)
Viewfinder	Real-image optical viewfinder (approx. 75% coverage)
Exposure control	Program AE
Exposure compensation	-2.1 EV to +1.5 EV in 0.3 EV-step increments (in Manual mode)
Sensitivity	Auto: Equivalent to ISO 64 - 400, depending on conditions
Shutter speed	2 sec. - 1/2000 sec. (depend on exposure mode)
Photometry	Multipoint TTL metering
White balance	Automatic, Manual (Good Weather, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light
Flash	Auto flash Effective range: • Wide-angle: approx 60 cm-3.5 m (2.0 ft-11.5 ft) • Telephoto: approx. 60 cm-3m (2.0 ft-9.8 ft) • Macro: approx. 30 cm-80 cm (1.0 ft-2.6 ft) Flash modes: Auto, Red-Eye Reduction, Forced Flash, Suppressed Flash, Slow Synchro, Red-Eye Reduction + Slow Synchro
LCD monitor	1.7 inches, Aspect ratio: 4:3; 115,000 pixels Amorphous silicon TFT, Approx. 90% coverage
Camera terminals	USB socket, A/V output socket, DC input socket
Printing interface	PictBridge and Exif Print
Power source	• 2xAA-siz alkaline batteries • 2xAA-size Ni-MH batteries (sold separately) • AC Power adapter AC-3VX (sold separately)
Dimensions	3.5(W) x 2.4(H) x 1.2(D) inch
Weight	4.7 oz. (excluding battery and media)
Shooting modes	Auto, manual, scene position (portrait, landscape, sports, night scene), (max 1.5 frames/sec; 3-18 frames depending on mode), movie with sound, macro
Movie recording	320 x 240 pixels up to 65 sec. / 160 x 120 pixels up to 260sec on 16MB xD card: 15fps, AVI (Motion JPEG) with sound
Playback	Automatic Playback, Single frame (with 4.1x playback zoom), 9 multi-frame, trimming
Others	Self-timer: approximately 10 sec., world time, 7 language menu interface
Accessories included	• 16MB xD-Picture Card • 2 AA Alkaline batteries • Hand strap • USB cable for FinePix A350 • CD-ROM - FinePix Viewer ver 4.3 • Owner's manual
Optional included	• AC-3VX AC Adapter • xD-Picture Card (16MB to 1GB) • PCMCIA PC Card Adapter DPC-AD • Compact Flash™ Card Adapter DPC-CF • Image Memory Card Reader DPC-R1 • xD USB Driver / Reader DPC-UD1 • Battery Charger with Battery(2×AA type Ni-MH) BK-NH2/BK-NH
System requirements	Factory installed USB port IBM PC/AT compatible computer • CPU Pentium, 200MHz or higher • Windows® 98, 98SE, 2000Pro., Me, XP HE/Pro • RAM of 64MB or more (Windows XP: 128MB or more) • 450MB of free hard disk space • CD-ROM drive Macintosh computer • CPU of Power PC • Mac OS 9.2.2, 10.2.8 to 10.3.5 • RAM of 256MB or more • 400MB of free hard disk space • CD-ROM drive

* Specification subject to change.