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| New Olympus® Micro Four Thirds® Lenses and Accessories Unleash Creative Power of the PEN Family | |||
High-Speed, Silent and Beautifully Designed, Two New Lenses Complement Latest Generation of PEN Cameras; New Flash and Grip Expand Creative Horizons CENTER VALLEY, Pa., June 30, 2011 – Two powerful, fast new prime lenses and two new accessories maximize the performance of the Olympus PEN® E-P3, E-PL3 and E-PM1 compact system cameras, also announced today, to help photographers capture their unique visions of the world. The M. Zuiko Digital ED 12mm f2.0 lens (24mm equivalent) and M. Zuiko Digital ED 45mm f1.8 lens (90mm equivalent) are Movie & Still Compatible (MSC) and feature high-speed, near-silent autofocus during still shooting and high-definition (HD) video capture. Joining them is the sleek, versatile FL-300R Compact Flash and the MCG-2 interchangeable Camera Grip available exclusively for the PEN E-P3. The powerfully simple and growing Olympus PEN MICRO Four Thirds family now features eight fully-compatible MICRO Four Thirds lenses. The legendary Olympus Zuiko® Digital Four Thirds range of 27 high-quality lenses, OM-series and other manufacturers’ lenses can be attached to Olympus PEN cameras with optional adapters. New High-Speed and Near-Silent MICRO Four Thirds Lenses
These two lenses join the new movie & still compatible (MSC) ED m14-42mm II R f3.5/5.6 zoom lens (28mm-84mm equivalent) which comes standard with the new PEN kit as well as the M. Zuiko Digital ED 40-150mm II R f4.0-5.6 lens, an extremely light, wide-zoom range with a 35mm equivalent to 80-300mm lens that offers versatility and portability. Both have been designed to match the body design of the new generation of PEN cameras. New Accessories for a Variety of Shooting Challenges
U.S. Pricing and Availability M. Zuiko Digital ED 12mm f2.0 lens: Available Now Estimated Street Price: $799.99 MCG-2 Exchangeable Camera Grip: Available Now Estimated Street Price: $19.99 FL-300R Compact Flash: Available Now Estimated Street Price: $169.99 M. Zuiko Digital ED 45mm f1.8 lens: Available in September 2011 Estimated Street Price: $399.99 Journalists interested in more information, review units and high-resolution images of the new Olympus PEN cameras and M. Zuiko lenses and accessories should contact Keith Gordon, Mullen Public Relations, 212-885-3218, keith.gordon@mullen.com, or Jennifer Colucci, Olympus Imaging America Inc., 484-896-5719, jennifer.colucci@olympus.com, or visit the Olympus website: http://www.getolympus.com. ABOUT OLYMPUS IMAGING AMERICA INC. Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets. Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances people’s lives every day. These include:
Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com. *Specifications and design are subject to change without any notice or obligation on the part of the manufacturer. All trademarks and registered trademarks listed herein are the property of their respective holders, in the US and/or other countries. |
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