In October 2012, YouTube introduced the ability to add a translucent and overlayed custom icon at a nook of all own videos, which may link to the channel page or a specified video. 360-degree video was launched in March 2015. https://newsmatrix247.com/ , in April 2016, the ability to live stream 360-degree video was launched. Two years later, in November 2013, it was documented that the landing web page of the original channels grew to become a 404 error page. In late 2011 and early 2012, YouTube launched over a hundred "premium" or "unique" channels. In May 2014, Instagram had over 200 million customers.

Contemplating that there are over 3.90 billion and growing energetic social media customers globally, it would not be unsuitable to say that we exist in an period of social media. The peak in concurrent views on any reside stream was reached on October 14, where over eight million watched a sky dive. On December 21, 2012, the "Gangnam Type" music video by South-Korean musician PSY became the first YouTube video to surpass one billion views. In October 2012, for the primary-time ever, YouTube supplied a reside stream of the U.S. From 2010 to 2012, Alexa ranked YouTube because the third most visited web site on the web after Google and Facebook.

As of early 2013, YouTube video recommendations contain each movies and channels. Regardless of this, authentic channels comparable to SourceFed and Crash Course have been able to become profitable. An algorithm change was made in 2012 that replaced the view-based mostly system for a watch time-based mostly one that is credited for inflicting a surge in the recognition of gaming channels. Notable modifications of the watch web page are the relocation of title and the "Subscribe" button from above to below the video's viewport, the elimination of the button that opened a bit above the video viewport displaying other videos of the identical channel without needing to leave the watch web page, and the removal of a button-sized banner located above the viewport, which may include a customized picture, popularly icons and text logos.