The “Golden Arrow” was Britain’s answer to a renewed overseas challenge to British Land Speed Record supremacy.
In 1927, Major Henry Segrave had become the first man to exceed 200 mph on land. Malcolm Campbell raised the record to 207 mph in 1928,
only to have America’s Ray Keech exceed this by 0.5 mph a month later. This car was built in the KLG spark plug factory in West London.
It was powered by a Napier W12 Lion aero engine as used in Supermarine Schneider Trophy seaplanes. On March 11th 1929, huge crowds gathered
on Daytona Beach to watch Segrave make his two timed runs through the measured mile, achieving 231 mph and beating Keech’s record by 24 mph.

Engine: 23,900cc, W12, overhead camshaft, 925 bhp.
Top speed: 231.446 mph
Cost new: not marketed
Manufacturer: KLG, Robin Hood Works, Putney Vale, London